Photo © Wright — view this lot on Wright ↗The Spirit and Letter of IBM Brand Identity manual, 1993
Print (other) · Paper
Wright · Aug 20, 2026$200 ≈ £147 ≈ €171Sign up free to see price
Photo © Wright — view this lot on Wright ↗Thumbnail shown for reference only. Wright holds the rights to its photography — see the full images on the original lot page ↗
Auction result
IBM Graphic Design Guide binder
Paul Rand (American, 1914–1996) · 1969-1992
$1,197 price realized incl. premium
≈ £878≈ €1,025
Hammer $900 · with buyer’s premium $1,197
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- Medium
- Print (other) · Prints & multiples all print (other) results →As published: “printed folder with printed paper sheets”
- Support
- Paper
- Category
- Design (named designers)
- Dimensions
- 11½ h x 10½ w x 2 d in (29 x 27 x 5 cm)
- Auction house
- Wright
- Sale
- American Design (auctions/2026/08/american-design)
- Date
- August 20, 2026
- Location
- Chicago, United States
- Lot
- 170
- Estimate
- $500 – — (≈ £367) (≈ €428)
- Source
- Auction house wright20.com ↗Retrieved Sep 26, 2026
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Photo © Wright — view this lot on Wright ↗Collection of five publications, 1947-1993
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Photo © Wright — view this lot on Wright ↗Exhibition booklet from the IBM Pavilion, World's Fair, New York, 1964
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